Did you know that web users conduct in excess of 100 billion online searches each month? According to data collected by World Internet Stats, the number of global internet users has more than quadrupled since 2003. As you might imagine, the sheer volume of web users around the globe has created an unprecedented amount of marketing opportunities.

Over the last five years, the means through which people access the web has added an extra twist to internet marketing companies. This is because over 60% of the American population owns a smartphone, and nearly half of them use their devices to research products and services. As a result, online marketing firms are expending more resea Read More